Meet The Experts

Victoria is an accredited clinical exercise physiologist and the founder and director of Longevity Health & Fitness. She specialises in working with older people, prescribing clinical exercise to those with chronic health conditions, with a particular interest in neurological conditions. As part of our expert panel, Victoria provides Eldering with guidance on supporting elder people to live well, prevent falls and manage common medical conditions through evidence-based clinical exercise.

Experience

Victoria has a range of experience in designing and implementing tailored clinical exercise prescriptions for individuals with various chronic conditions, illnesses and injuries including chronic pain, cancers, cardiac conditions, osteoporosis, Parkinson’s disease, dementia, and stroke.

Education

Victoria has an Upper-First Class Hons degree in Health and Exercise Science from St. Mary’s University. She is a member of the Academy of Healthcare Science as a registered clinical exercise physiologist.

James is a UK Solicitor specialising in international tax and estate planning, with expertise in cross-border estate planning, all aspects of trusts, personal and trust taxation and charity law. As part of our expert panel, James provides Eldering with insights and guidance on the estate planning, legal and tax aspects that need to be considered with ageing parents.

Experience

James has practiced for over fifteen years. He is a former partner and Head of Private Client Services of a leading London law firm and a former Director at PricewaterhouseCoopers LLP.

Education

James studied History at Cambridge University, where he earned both a Bachelor’s and Master’s degree. He went on to study Law at the College of Law, Guildford, where he undertook his postgraduate Diploma in Law and LPC (Legal Practice Coures), graduating in 2003.

Louise Blezzard is a nurse and the Founder and CEO of Venelle Life, a luxury home care provider in London. Louise is passionate advocate for high quality, holistic, personalised care that promotes independence and enriches the lives of older adults. As a member of our expert panel, she provides Eldering with guidance and insights on various aspects of supporting ageing parents with care needs, including home care, carer support, and health management.

Experience

With over a decade of experience in health and social care, Louise began her career as a nurse within the NHS, where she developed a deep commitment to patient care. She advanced into management roles, before transitioning to the regulatory side as an inspector for the Care Quality Commission (CQC). Before founding Venelle Life, Louise further expanded her expertise as the Group Director of Wellbeing & Membership at Loveday, a luxury senior living membership group, where she was instrumental in enhancing member experiences and wellbeing services.

Education

Louise holds a Bachelor of Science in Adult Health Nursing (2013) and a Master of Science in Healthcare Management (2017), both from the University of Surrey. Beyond her professional roles, Louise is dedicated to reshaping societal perceptions of ageing and home care.

Helen is the founder and CEO of Dormy Care Communities, which runs four boutique, luxury care homes in Wales and England. Helen is passionate about preserving dignity in later life, and helping older people and their families receive the support and high-quality care they deserve. As part of our expert panel, Helen provides Eldering with insights and guidance on multiple aspects of eldercare, from navigating the process of choosing and entering a care home, to supporting a parent or relative who resides in one.

Experience

Education

Helen trained as a general nurse at University College London Hospitals NHS Foundation. She also has qualifications in teaching further education, palliative care nursing as well as a Masters degree in Leadership and Management.

Susan Gregory is a later-life property specialist and founder of Turners Oak, the UK’s only advisory service and estate agency dedicated to supporting older homeowners and their families through the unique complexities of moving in later life. As a member of our expert panel, Susan provides Eldering with guidance on the emotional and practical realities of downsizing or relocating in later life, and how to choose living arrangements that promote both current and future wellbeing.

Experience

Susan has over 16 years of experience in estate agency and has overseen thousands of home moves, including supporting her own mother and other family friends with moves in later life. She founded Turners Oak - the only estate agency affiliated with the Society of Later Life Advisers (SOLLA) - to bring a more supportive, empathetic and practical approach to helping older homeowners and their families make informed, confident decisions about moving. Susan has held senior leadership roles across independent and corporate firms, a charity-owned agency, a leading property technology start-up, and the UK’s largest online estate agency.

Education

Susan studied law and holds an MSc in People and Organisational Development, combining academic insight with extensive sector experience to support both individuals and families through later-life housing decisions.

Dr Gunn is both a practicing clinical psychologist, specialised in neuropsychology and physical health psychology, and a lecturer in Clinical Psychology at the University of Leicester. Her academic research includes investigating changes in cognition, behaviour and emotion in ageing and neurodegenerative illness, including Alzheimer's disease. She also focuses on the associated impacts of neurological conditions like dementia on families and caregivers.

Experience

Dr Gunn has worked clinically for over ten years. She has worked therapeutically with individuals affected by neurological conditions, including dementia, other neurodegenerative conditions, and brain injury. The focus of her work is always tailored to the individual, supporting with skills maintenance, rehabilitation, emotional support, behavioural management, and myriad other goals including co-working with other disciplines such as Physiotherapy and Occupational Therapy. Dr Gunn’s clinical experience covers the NHS, private healthcare, and the third sector. Her research experience likewise covers NHS and university settings, primarily focusing on the effects of ageing and neurodegenerative conditions on people and families.

Education

Dr Gunn graduated in Psychology from the University of Glasgow in 2012, followed by a Master’s in Psychological Research Methods in 2015, and a Doctorate in Clinical Psychology in 2020.

Phoebe is a highly experienced physiotherapist and the founder of Physit, a mobile physiotherapy service in London with dedicated services for older adults. As part of our expert panel, Phoebe provides Eldering with expert insights on injury & post-surgery rehabilitation, falls prevention and strategies to improve strength, balance, and function in later life.

Experience

Phoebe has over 30 years of experience as a physiotherapist in Australia and the UK. She is a Consultant Physiotherapist and Director of Physit, which she founded in 2012 to support the growing demand for home-based private physiotherapy services, particularly for older people and those experiencing immobility after surgery or injury. Prior to founding Physit, Phoebe has worked throughout London in musculoskeletal private practice.

Phoebe has extensive clinical expertise spanning musculoskeletal physiotherapy, sports injuries, spinal rehabilitation, and post-surgical recovery. Her approach is holistic and patient-centred, complemented by techniques such as acupuncture and Pilates, which she uses alongside other treatments to help patients with musculoskeletal conditions.

Education

Phoebe earned a Bachelor of Science in Physiotherapy from the University of Sydney in 1995, following an Associate Diploma of Health Science (Sport & Exercise) from the University of New England (Australia) in 1991. Phoebe also gained her certification from Wicking Dementia Research and Education Centre at the University of Tasmania on Understanding and Preventing Dementia.

She is an active member of AGILE – Physiotherapists working with Older Adults; BGS – British Geriatric Society; APA Gerontology – Australian Physiotherapy Association Gerontology Group; ATACP – Aquatic Therapy Association of Chartered Physiotherapists.

Mary Merheim is a nutrition advisor to the elderly and the author of the book ‘Navigating Nutrition in Later Life’. As part of our expert panel, Mary provides Eldering with advice and guidance on the challenges of ageing and nutrition, and how to help older people stay nourished and healthy as their appetite, tastes, and nutritional needs evolve.

Experience

Mary’s journey into senior nutrition began in 2017 while caring for her father, when she noticed his eating and drinking challenges and struggled to find solutions. In an attempt to reawaken his appetite, she began experimenting in her kitchen, developing cake bars that would help her father get the essential nutrients he needed in an appetising and easy-to-eat form. Her experiment grew into an award-winning product and business - ‘Grandbar Snacks’. Mary gives 1:1 nutrition advice as well as talks to groups such as the Women’s Institute and The University of the Third Age. She is also a Dementia and End of Life Doula, providing respite and expert support at a very difficult time.

Education

Mary studied Human Psychology at Loughborough University (followed by a PGCE) and spent many years as a teacher specialising in Autism. After discovering the widespread and often overlooked issue of elderly nutrition, she undertook further study to earn a Higher National Diploma (HND) in Nutrition and later authored a book on the subject.

Steve is the founder of Senior Home Solutions Ltd and the inventor of Grab-A-Rail. He specialises in adapting homes for people living with age-related health-issues and disabilities, such as Parkinson’s disease, visual impairment and dementia, so they can live safely and longer in their own homes. As part of our expert panel, Steve provides Eldering with guidance on home modifications and innovative interior design solutions that can prevent against falls and support people to age in place with dignity and a good quality of life.

Experience

Steve has over 30 years of experience in construction, ranging from carpentry and shop-fitting to residential housing. His extensive experience includes adapting homes for people with age-related challenges, encompassing kitchen renovations, bathroom adaptations, lighting solutions, and landscaping. Steve works with a team of qualified tradespeople to ensure these modifications are expertly executed.

Education

Steve has immersed himself in courses with Worcester University to understand the challenges people experience with health conditions such as dementia, Parkinson’s, cerebral palsy, MS, visual impairment, and balance challenges and has become a trusted assessor. A course in falls prevention led Steve to invent ‘Grab-A-Rail’ - the first handrail specifically designed for kitchens to prevent falls.

Dean is a health and social care consultant based in Cardiff, who is passionate about facilitating access to essential care and support for the elderly. As a member of the panel, Dean offers Eldering invaluable guidance on navigating the complexities involved in accessing funding and support that could help elder people live more comfortably and independently.

Experience

Dean is Managing Director of Grey Matters Consultancy in Cardiff and brings over 12 years of professional experience in health and social care. He entered the sector immediately after university, and has established a robust background and expertise in the field. Dean ascended through the ranks of the care sector, from a frontline home care worker to the Deputy Manager of two care homes before pivoting to health and social care training. Rising to the Head of Qualifications at a company commended by City & Guilds, he spearheaded the introduction of new Health and Social Care qualifications in Wales. Returning to social care, Dean led an award-winning team at a local home care provider, achieving recognition for innovation, where he still holds an Associate Director position alongside managing Grey Matters Consultancy Cardiff.

Education

Following a diploma in Classical and Ancient Studies from Swansea University in 2010, Dean has attained qualifications in Level 5 Leadership in Health and Social Care Management (Adults) Advanced Practice.

Siân is a professional organiser and declutter, and the current President of the Association of Professional Declutterers and Organisers (APDO). As part of our expert panel, Siân provides guidance on how to work with elder parents and relatives to declutter and downsize, as well as advice for staying organised while caregiving.

Experience

Siân spent 15 years in the event management industry firstly managing a business with a turnover of £1.5m before setting up her own events company. Her passion for organising and supporting others prompted her to set up her decluttering and organising business, Sorted!, in 2016. Based in Stockport, Sian has since completed over 1000 appointments with a wide range of clients, including many elder individuals and the families that support them both in person and virtually. She is often found speaking at events on the benefits of being more organised and is regularly in demand as a media spokesperson.

Education

Siân completed her BA in Design and Art Direction at The Manchester Metropolitan University in 2003. Following her degree she trained in business development and has attended numerous courses on ADHD, Hoarding Behaviours and Awareness as well as Listening and Understanding and Paperwork. Sian continues to further her learning and understanding by attending multiple conferences around the world every year focusing on specialisms such as ADHD and chronic disorganisation as well as general organisation and business training.

Karin is the Clinical Director at high-end, live-in care agency Hamilton George Care, where she supports a team of carers and nurses to deliver safe, high-quality, personalised care. A registered nurse, Karin is dedicated to helping older adults remain in their own homes with comfort, dignity, and confidence. As part of our expert panel, she provides Eldering with guidance on supporting older people to continue to live comfortably at home.

Experience

Karin’s nursing career has spanned diverse settings, including supporting elderly patients and working in intensive care with unconscious patients on breathing machines. Her personal experience caring for her father, who had Lewy body dementia, and her mother, who lived with Alzheimer’s, inspired her to specialise in elderly care. Her professional approach is informed by both her clinical experience and a strong personal belief that older people deserve greater time, dignity, and genuine understanding within healthcare.

Education

Karin holds a Bachelor of Science degree in Adult Nursing from Roehampton University, and continues to develop her expertise in clinical leadership and care management.

Jen is a practising Independent Financial Advisor who also draws on extensive experience creating and delivering specialist support for older clients navigating financial decisions. As part of our expert panel, Jen provides Eldering with insights and guidance on the financial considerations and challenges that need to be considered during the "ageing parent" years.

Experience

Jen has worked in financial services for 18 years and practiced as an Independent Financial Advisor for over 2 years. Within the financial services industry, she has worked in risk management and internal audit, holding leadership positions at major international investment banks. In addition to her financial advisory work, Jen founded and ran a company dedicated to supporting and empowering vulnerable clients in financial and accountancy meetings.

Education

Jen graduated in Law from Edinburgh University and has completed advanced qualifications in finance and compliance. She is a Fellow of the Institute of Chartered Accountants of England and Wales (FCA).

Dr Ruane is a highly experienced General Practitioner (GP) based in London, with a particular interest in disease prevention, mental health and care of the elderly. As part of our expert panel, Dr Ruane provides Eldering with insights and guidance on the health considerations and challenges we should be mindful of for our ageing parents.

Experience

Dr Ruane is a partner at the Sloane Street Surgery in London. He has practiced here as a GP for over 14 years, and has broad knowledge and experience in general medicine.

Education

Dr Ruane graduated in Physiology before qualifying with Honours in Medicine from Bristol University in 2003. He is a Member of the Royal College of Physicians and of the Royal College of General Practitioners.

Zoë is a qualified, BACP-registered relationship therapist based in North London. She has a particular interest in couple and sibling relationships, and intergenerational family relationships – from parenting to eldering. As part of our expert panel, Zoë provides Eldering with guidance on navigating difficult family relationships and how family members can communicate more effectively with each other through the ‘ageing parent years’.

Experience

Zoë has practiced as a relationship therapist for over 10 years. She has experience working with clients from a range of backgrounds. In addition to her private practice, she has also worked as a visiting clinician at Tavistock Relationships. Prior to training as a relationship therapist, Zoë had a successful career in medical writing and occasionally still writes for the NHS and the private sector.

Education

Zoë holds a graduate certificate in Theory and Skills of Psychodynamic Couple and Individual Counselling and Psychotherapy from the University of East London, a Postgraduate Diploma in Couple and Individual Psychodynamic Counselling and Psychotherapy from Tavistock Relationships and a Certificate in Humanistic Integrative Counselling (CPPD). She has also undertaken additional training in Emotionally Focused Therapy (WPF) and online counselling and psychotherapy (ACTO). Zoë graduated with a first in English Literature and American Studies from Brunel University in 1997.

Deniece is both a personal trainer and a carer for elder people. Based in London, Deniece specialises in dynamic strength training and cardio fitness, with an emphasis on natural, multi-muscle and core strength movement using people’s own bodies versus machines. Deniece also specialises in rehabilitation training and is passionate about the powerful benefits for older people of exercising in water.

Experience

Deniece has been in the fitness industry for over 30 years and over 20 years in personal training and sports therapy , and has specialised in training and caring for elderly people for the past 7 years. She has developed a range of exercises to promote functional strength, balance and coordination to build confidence in every day activities such as walking, daily movements to maintain independence. She also specialises in aqua fitness which gives the individual an opportunity to do things they would not feel confident to do on land without the stress on joints and discs.

Education

Deniece graduated in Sport Therapy Bsc in addition, she has many exercise health and qualifications including personal trainer exercise to music, aqua fitness, sports massage, GP referral, cardiac rehab as well as Certificate in Education and Level 2 Care certificate.

Dr. Wyrko is a renowned specialist in geriatric medicine and healthy ageing, currently serving as the Director of Wellbeing at Riverstone, an award-winning assisted-living community in London. As part of our expert panel, Dr Wyrko provides Eldering with insights and guidance on addressing common physical and mental health challenges in older adults, with a focus on prevention and promoting healthy ageing.

Experience

Dr. Wyrko's distinguished career in geriatric medicine includes over a decade as a Consultant Geriatrician at the Queen Elizabeth Hospital Birmingham, and holding several trustee roles within the British Geriatrics Society. She also served as a visiting Professor at Aston University’s Research Centre for Healthy Ageing.

Beyond her clinical and academic work, Dr. Wyrko is passionate about reshaping societal attitudes toward ageing. She has been a driving force behind efforts to challenge ageism and improve systems of care, advocating for person-centred approaches rather than institution-focused models. Dr. Wyrko also contributed as a subject matter expert on the award-winning Channel 4 docuseries Old People’s Home for 4 Year Olds and The Restaurant That Makes Mistakes, promoting greater intergenerational understanding and connection.

Education

Dr. Wyrko earned her medical degree (MBChB) from the University of Birmingham in 2000 and completed a Master’s in Geriatric Medicine at Keele University in 2010. She is an active member of the British Geriatrics Society.